OFN User Guide
ES
ES
  • Bienvenidas a la guía de usuarias de Open Food Network
  • Organizaciones locales de Open Food Network y contactos
  • ¿Dónde calza mi negocio en Open Food Network?
  • Guías de inicio rápido
    • Hub
    • Tienda
    • Perfil
  • Funcionalidades
    • Regístrese y cree una Cuenta de Organización
    • Panel de Administración
    • Perfil de la Organización
      • Tipos de paquetes / perfiles
      • Configuración de la Organización
      • Cree o conéctese con sus productores proveedores
      • Hacer que un perfil de productor se pueda buscar por categoría de producto
      • Permisos de la Organización
      • Cambiar Perfil Administradores / Propietarios
    • Productos
      • Agregar productos
      • Variantes de producto
      • Propiedades del producto
      • Precios de la Carne y otros productos 'completos' de peso desconocido
      • Inventario
      • Compra Grupal: para pedidos al por mayor
      • Importación de Productos e Inventarios
    • Tienda
      • Métodos de Envío
      • Payment Methods
      • Enterprise Fees
      • Order cycles
        • Order Cycles (for Hubs)
        • Order Cycles (for Shops)
        • Opening more than one order cycle
        • Permissions in multi-enterprise order cycles
      • Customer management and conditional displays/prices
        • Customer Management
        • Tags and Tag Rules
      • Private shopfront
      • Display only shopfront
    • Orders
      • Ver Pedidos
      • Create orders manually
      • Refunds and Adjusting Payments
    • Subscriptions
      • Configuration
      • Subscriptions- Creating & Managing orders
      • Subscriptions - the customer's perspective
      • Subscriptions - FAQs
    • Reportes
    • Grupos
      • Create and manage a Group page
      • Embed a Group Page in a Website
  • Software y herramientas complementarias
    • Newsletters & Promotional Emails
    • Accounting and Invoicing Packages
      • Paying suppliers with ABA files (Australia)
  • Consejos para la gestión de hubs
    • Facebook tips
    • Your farm on Facebook
  • Trouble shooting
  • Glosario de términos de Open Food Network
  • Comentarios
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  • Integrating MailChimp with OFN
  • Sending a weekly email to customers via MailChimp
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  1. Software y herramientas complementarias

Newsletters & Promotional Emails

AnteriorSoftware y herramientas complementariasSiguienteAccounting and Invoicing Packages

Última actualización hace 5 años

A good way of keeping in touch with customers and potential customers is to set up a mailing list and periodically send out newsletters or information about product updates by email. For example, you may wish to send:

  • a monthly newsletter on the progress of your enterprise, new products, news from producers, etc.

  • an email notification each time a new sales cycle is launched.

One of the most common tools online today is , so here are some tips and tricks for using Mailchimp to send your newsletters.

Be sure to follow local legal guidelines when storing and processing customer contact information. For EU regulations see .

Integrating MailChimp with OFN

It is possible to "connect" your Open Food Network and MailChimp accounts. In doing so every new customer who places an order in your shop will automatically have their contact address added to your enterprise's MailChimp contact list.

If you would like us to help you facilitate this automatic link between your OFN and MailChimp accounts please contact your local support team.

Sending a weekly email to customers via MailChimp

A regular email to customers to remind them your next order cycle has just open (or is about to close) can be an effective reminder for them to place an order!

This is a slight hack of the for sending automated, regular emails.

  • Once you have logged into your MailChimp account, select Campaigns and then Create a Campaign. Opt for the subcategory 'Email'

  • Click Automated and then Share Blog Updates.

  • Then choose when you want the email to be sent. If your order cycle opens every Monday at noon you may enter to use these days and times. Select Next to move on.

  • Choose whether you would like the email to go to your entire audience (all of your mailing list) or just a segment of it (specific customers who you may have sub-grouped).

  • From this point onwards, add details as you would normally in a MailChimp email or campaign.

You will be directed to add RSS feed and timing for your email updates to customers. Select one of the following feeds: The exact URL entered doesn't matter- the fact that these RSS feeds post every day means that you can use it to trigger a regular email to your customers.

https://www.lemonde.fr/rss/une.xml
http://rss.nytimes.com/services/xml/rss/nyt/HomePage.xml
https://www.theatlantic.com/feed/all/
https://www.politico.com/rss/politicopicks.xml
Mailchimp
here
standard MailChimp advice